Social Media Marketing

Why Some Posts Blow Up: How the TikTok and Instagram Algorithm Decides What You See

Discover Social Media Algorithm Science as a core part of Social Media Marketing. This lesson explains what it means, walks through a real example, introduces key terms, and includes three hands-on activities to help you understand and apply the idea.

Paid Social Advertising

Discover Paid Social Advertising as a core part of Social Media Marketing. This lesson explains what it means, walks through a real example, introduces key terms, and includes three hands-on activities to help you understand and apply the idea.